Flo Federman is a skillful marketing and communications executive with experience in the areas of internal & external communications, corporate strategy, public relations, and impactful writing.

  • Award-winning marketer with a talent for effective media relations, nimble internal/external communications, and resourceful corporate strategy
  • Business development cultivator, with the ability to motivate teams, pinpoint messages, and keep sales pipelines active
  • Adept juggler — working as an inter-departmental team player, while efficiently managing intra-departmental teams
  • Proficient in corporate branding — sharpening executive positioning and encouraging employee and customer loyalty
  • Background in radio and television, with a unique perspective on media relations

Flo is currently the Chief Marketing Officer at Nussbaum Yates Berg Klein & Wolpow, responsible for the strategy, content, and execution for external and internal communications, including brand management, social media and website, public relations and advertising, brochures, white papers, newsletters, and e-mail/direct mail pieces.

Previously she was Director of Marketing Communications for Baker Tilly (formerly Holtz Rubenstein Reminick) where, for 14 years, she spearheaded countless successful marketing and public relations efforts for its Long Island and New York City offices and won several prestigious national and international competitions for her internal and external communications. Prior to this, Flo served in the same position at the Mineola law firm of Meltzer, Lippe, Goldstein & Schlissel P.C.

In addition, Flo does freelance work as a marketing specialist. Federman Marketing and Communications helps clients craft a cohesive image and a consistent brand. From graphic design to writing, editing and collaborating, Flo helps clients with external communications, including e-mail campaigns, marketing collateral (brochures, flyers, logos), media relations, print and online advertising, and social media communication.

In a business community where it is difficult to make your mark in one profession, Flo has had an impact in two. Before making the jump to marketing, she succeeded in the radio and television industry. She is still involved in radio, peripherally, as the host of The NonProfit Voice, an hour-long talk show, profiling the most successful nonprofit organizations on Long Island, every Saturday morning on WRCN 103.9 FM. She previously gained fame as the News Director and Morning Show Co-Host of the "Rick and Flo Show" on B-103 Radio, as well as in the news departments of WALK-FM, WKJY-FM, WMJC-FM, WHFM-FM, News 12 Long Island, and WLIG-TV 55.

Flo is the administrator of the Press Club of Long Island, a past president of Public Relations Professionals of Long Island (PRPLI), and as a member of the Association for Accounting Marketing and the International Association of Business Communicators, where she served as Co-Chair of the Long Island chapter's Silver Quill awards competition. She is a founding member and former chairperson of the U.S. marketing committee of DFK International, a worldwide association of CPA firms. Federman has served on the planning committee of Fair Media's FOLIO Awards and is also a longtime volunteer with the Make-A-Wish Foundation, named Volunteer of the Year in 1998.

Honors have followed this community service. In 2015 she was named among the Top 50 Women in Business by the Queens Courier, an accolade she also received by Long Island Business News twice, in 2014 and 2009. In 2013 she was included in the "Ones to Watch in Growth Strategies," by LIBN. Flo was selected among the 40 Under 40 Business Achievers, Class of 2003 and in 2009 was elected Salutatorian of the 40/40 Alumni. Flo was chosen among the Top Marketing Achievers of 2005 and won IABC's Achievement in Communications Award in 2007. She has been honored with the Rising Star Award from PRPLI and the Phil Spahn Leadership Award from the Press Club, along with many media awards while in broadcasting.

In her spare time, Flo is a community theater actress, and can be seen doing a Shakespearean soliloquy, or standing on a table warbling a tune, depending on the time and place. She earned a bachelor’s degree in communications, cum laude honors, from Syracuse University.

Photograph of Media and Communications professional Flo Federman